J&C Joel Partner with ROBE at Plasa 2015

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J&C Joel partnered with leading moving head and digital lighting company ROBE for their PLASA trade show stand.

Renowned for their spectacular stands, ROBE raised the bar yet again with an incredibly life like piazza inside the ExCel arena.  Visitors were immediately transported out of the show and a specious piazza complete with clock tower, street lights, a bar/café and even an ice cream stand.  Interwoven in to the ROBE space were demo areas for their products and some of their associated brands.

J&C Joel manufactured and installed over 700m2 of full colour digitally printed perimeter drapes (PRT001) finished with webbing and ties for easy rigging and de-rigging and a conduit pocket to ensure all drapes were properly tensioned when hung.  A DMX controllable motorised track was also installed which revealed on cue a spectacular rock and roll light show which was run on thehour throughout the show.   The light show attracted huge numbers of visitors and once over, the curtains closed and the serenity of the piazza returned.

In addition, J&C Joel also supplied over 400m2 of digitally printed “cobbled” Joelmat (JMP001) to complete the ultra-realistic look of the stand.  To complete the stand, J&C Joel also provided over 700m2 of premier wool serge (WS090) masking drapes and two large cyclorama canvas (CAN090) screens.

J&C Joel digitally printed Joelmat

The ROBE stand was the talk of the show and attracted praise from all who visited.


J&C Joel Print Ready Trevira (RT001)
Digitally Printed Joelmat (JMP001)
Premier Wool Serge (WS090)
Cotton Cyclorama Canvas (CAN090)

Drapes & Shapes
Various Perimeter Drapes
Various Masking Drapes
Cotton Cyclorama Screens

Stage Engineering
DMX Controllable Motorised E-Rail Track with custom clamps to allow for rigging off the ROBE truss rig

Clear Dance Floor Tape (PROCL50)
NEC Double Sided Tape (NECW50)